Should My Wannabe Content Creator Friend Stop Exploiting People for Material?

The Prosecution: One Friend's Perspective

At times I'm recorded while I’m eating. I’ll see myself on her Instagram – it feels like a jumpscare.

A close companion of 10 years, she, labels herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our relationship.

She is an extrovert, there's a constant urge the need to record everything all the time. During meals out, she says, “The phone eats first,” and snaps pictures with the flash on, which makes me cringe. It's unpleasant when strangers see her posing or filming – I get secondhand embarrassment. It also frustrates me because meals lose their warmth.

She's not quite an influencer yet, but Marielle is trying to be. She makes vlogs about living in our city, a day in her life, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be involved. On occasion I'm captured while I’m eating, or simply tagging along. I’ll see myself on her feed later, and it pops up like a surprise: I might be bare-faced, an awkward face or be captured mid-bite. It’s uncomfortable.

She also anticipates that I will to film her at inopportune moments. Often I’ll be talking to someone else, or we’ll just be spending time in the street. The dynamic feels like our bond has transformed into me serving as her free crew. She could easily hire someone if she wanted high-quality content. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to several industry functions, which were appreciated, but that doesn’t make up for all the time and effort I invest helping her create material.

I appreciate that she has helped me with my design career, but I don’t want our friendship to become merely a tally of favours. I don't believe she's insincere or dishonest, but sometimes it seems that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

Her directive is, “Alright, smile for the camera!” and film me smiling with someone. It feels forced. I need her to recognize that our 10-year friendship still has boundaries. I love spending time with her, but I also desire to enjoy it without being filmed, edited, or shared for an viewers. I’m not a prop for her online persona.

The Other Side: The Content Creator's View

I hope Beth to see that the content we produce together can get us an opportunity.

I love creating videos. It’s not just a pastime; it's integral to who I am. Producing content and sharing my life online enables me to express myself and engage with people in novel forms.

I wouldn't label myself as a full influencer yet, but it’s smart to generate income from your passions. I look up to people on social platforms who execute that aesthetic of casual, DIY film-making.

Content creation is my interpretation of engaging with life: noticing the nuances, sharing them with an viewership that appreciates the art behind it. I never intend to make my friend uncomfortable. Taking her to professional gatherings was my method of offering access, giving her a opportunity to witness exclusive moments that could help her career in design too. That isn't leverage, it's simply being pragmatic.

I’d still take her to such functions even if she refused to assist me, but I want her to see what the content we create together can get us: a foot in the door. I know not all people likes being on camera, but sometimes spontaneity is what makes content authentic. Being recorded from time to time is part and parcel of being my friend. I would delete anything she asked, but she hasn't made such a request yet.

I don't demand anybody to be my personal filmmaker, but friends help each other in small ways. I thought filming a short video now and then would be fun for her. Creativity thrives in collaboration, and having Beth around makes projects energetic and enjoyable. I never force her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I document our shared experiences.

I cherish Beth’s friendship profoundly and want to avoid making videos to come between us. I am ready to compromise: like requesting permission before recording, and steering clear of angles that might make her self-conscious.

This is not about power, it's regarding expressing my perspective while still respecting hers. Obviously making content is not a replacement for genuine friendship: it's merely part of how I experience life and I want her to be involved in a way that’s agreeable for each of us.

The Jury: Public Sentiment

Is it right for her to stop filming herself and her friend when they are out together?

Nothing is more excruciating than having a companion film you. I get that it's her passion, but I don’t make friends come to my work. Maybe she can find like-minded creators to create content with. With the dark, looming future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

When pursuing something as a career, you can’t ask your friends for help repeatedly, even if they have helped previously. If Marielle loves creating, that doesn’t mean everyone around her is content. She needs to respect Beth’s privacy.
Ankit, 26

She may enjoy making content and showing off her life online, but it’s not for everyone. It’s nice she has assisted Beth’s career, but she must to listen to what her friend desires.
Emma, 27

It sounds like you value each other, so hold on to that and make sure it’s the focus in your friendship. Create some authentic memories, where true emotions are preserved, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be not fully engaged nor authentic when they're together – she's on the job. Each appears confused as to what’s reasonable. The answer is not found in trying to change one another, but in each setting clear boundaries around what is comfortable to them and seeing if there is an acceptable compromise.
Barbara, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their friendship?

Alexander Cole
Alexander Cole

Lena Visser is a landscape architect and sustainability advocate, sharing expert advice on urban gardening and eco-friendly living.